Univision Deportes, the Undisputed Home of Soccer, Reaches Nearly 20 Million Total Viewers During CONCACAF …

Posted julio 23, 2017 5:21 am by

NEW YORK–(BUSINESS WIRE)–The 2017 Gold Cup Group Stage is over and Univision Deportes is winning
across the scoreboard. Broadcast of the 14th edition CONCACAF
Gold Cup Group Stage on the networks of Univision reached 19.9 million
Total Viewers 2+ and 9.1 million Adults 18-49. Gold Cup on Univision
Deportes has out-delivered the Spanish-language broadcast of the 2017
FIFA Confederations Cup by +19% with Total Viewers 2+ and +21% with
Adults 18-49.

Presentation of the Group Stage matches positioned UDN as the No. 2
sports network in primetime for July to-date among Total Viewers 2+ and
Adults 18-49. Through the first 15 Gold Cup matches, UCI averaged 1.2
million Total Viewers 2+ and 631,000 Adults 18-49. Additionally, UDN
ended the first half of 2017 as the No. 4 sports network in primetime
among Adults 18-49, ahead of FS1, NFL Network, MLB Network, and NBA TV.

The first 2017 Gold Cup Quarterfinal match begins today as Costa Rica
faces Panama starting with a special presentation of “Fútbol Central” at
5:00 p.m. ET on UniMás with a simulcast on UDN, followed by an encounter
between USA and El Salvador at 8:30 p.m. ET on Univision with a
simulcast on UDN. The second Quarterfinal doubleheader kicks off on
Thursday, July 20 with “Fútbol Central” at 6:30 p.m. ET followed by
Jamaica taking on Canada on UniMás with a simulcast on UDN. Finishing up
the night, Mexico will square off against Honduras beginning at 9:30
p.m. ET on Univision with a simulcast on UDN.

The 2017 CONCACAF Gold Cup final will be played Wednesday, July 26 at
9:30 p.m. ET at Levi’s Stadium and broadcast live on Univision with
simulcast on UDN.

Source: Nielsen, NPM, L+SD data, based on match windows, Reach based on
NPower RF rpt w/ 1 min qualifier through 15 matches.

LOCAL HIGHLIGHTS

During the first round of Copa Oro 2017, all three Mexico matches made
Univision stations No. 1 in the time-period among:

  • Total Viewers 2+ in Los Angeles and Houston.
  • Adults 18-49 in Los Angeles, Houston, Chicago, San Francisco, and
    Phoenix.
  • Adults 18-34 in Los Angeles, Miami, Houston, San Francisco, Phoenix,
    and Sacramento.

Nielsen, NSI, Univision (07/07/17-07/16/17), Copa Oro 2017: First Round
aired 7/7/17-7/16/17. Mexico vs. El Salvador, 7/9/17 (9:30 pm-11:30 pm
ET; live game across time zones). Mexico vs. Jamaica, 7/13/17 (10:30
pm-12:30 am ET, live across time zones). Mexico vs. Curacao, 7/16/17
(8:30 pm-10:30 pm ET, live across time zones). Rankings based on
absolute impressions. KMEX /KFTR in Los Angeles includes UMEX/TFTR on
Spectrum HHs. Live +SD.

DIGITAL HIGHLIGHTS

Univision Deportes delivered a full multi-platform experience
broadcasting Group Stage matches across Univision’s portfolio of
networks including the Univision Deportes App (iOS,
Android),
Univisiondeportes.com
and Univision
Now
that features a special “Watch it Your Way” campaign offering
subscribers a chance to win a Chromecast when signing up for an annual
subscription.

  • Across digital platforms, live stream video views averaged 146,000 for
    the three Mexico Group Stage games. Additionally, the Mexican National
    Team averaged 135,000 Total Interactions per match on both Twitter and
    Facebook.
  • On MNT match days, Gold Cup ranked within the top three of Sporting
    Events on Nielsen Social Content Ratings.

Source: Nielsen Social.

Visit corporate.univision.com
for more information on UCI, and follow @UCIPRTeam on Twitter
and Instagram.

About Univision Deportes

Univision Deportes is the multimedia sports division of Univision
Communications Inc. (UCI) and includes UDN, the No. 1 Spanish-language
sports network in the U.S. Univision Deportes’ portfolio of rights
includes 16 of the 18 teams in Liga MX, the Mexican National Team, the
U.S. Men’s Women’s National Teams, Major League Soccer, Copa MX, Copa
Centroamericana, Copa América, CONCACAF Gold Cup, CONCACAF Champions
League, international friendlies, select matches from Liga de Ascenso in
Mexico, Portuguese First Division, Dutch First Division, FC Barcelona TV
and Bayern Munich TV, Mexico’s Campeón de Campeones and SúperCopa, and
Formula 1. Univision Deportes is also the exclusive home to shows such
as Premios Univision Deportes, Solo Boxeo, Zona NBA, Republica Deportiva
and Contacto Deportivo, the highest-rated Spanish-language sports studio
show in the U.S., and delivers comprehensive coverage across platforms
on all the latest from the NBA, NFL, MLB, and world of boxing.

About Univision Communications Inc.

Univision Communications Inc. (UCI) is the leading media company
serving Hispanic America. The Company, a leading content creator in the
U.S., includes Univision Network, one of the leading networks in the
U.S. regardless of language and the most-watched Spanish-language
broadcast television network in the country available in approximately
91% of U.S. Hispanic television households; UniMás, a leading
Spanish-language broadcast television network available in approximately
85% of U.S. Hispanic television households; Univision Cable Networks,
including Galavisión, the most-watched U.S. Spanish-language
entertainment cable network, as well as UDN (Univision Deportes
Network), the most-watched U.S. Spanish-language sports cable network,
Univision tlnovelas, a 24-hour Spanish-language cable network dedicated
to telenovelas, ForoTV, a 24-hour Spanish-language cable network
dedicated to international news, and an additional suite of cable
offerings – De Película, De Película Clásico, Bandamax, Ritmoson and
Telehit; Univision Local Media, which owns and/or operates 59 television
stations and 64 radio stations in major U.S. Hispanic markets and Puerto
Rico; and Univision Now, a direct-to-consumer, on demand and live
streaming subscription service. The Company also includes the Fusion
Media Group (FMG), a division that serves young, diverse audiences. FMG
includes two cable networks: news and lifestyle English-language network
FUSION TV and UCI’s interest in El Rey Network, a general entertainment
English-language cable network;
Univision.com,
the most-visited Spanish-language website among U.S. Hispanics; Uforia,
a music application featuring multimedia music content; as well as a
collection of leading digital brands that span a range of categories:
technology (Gizmodo), sports (Deadspin), music (TrackRecord), lifestyle
(Lifehacker), modern women’s interests (Jezebel), news and social
justice (
FUSION.net),
African American news and culture (The Root), gaming (Kotaku), and car
culture (Jalopnik). FMG also includes the Company’s interest in comedy
and news satire brands The Onion, Clickhole and The A.V. Club.
Headquartered in New York City, UCI has content creation facilities and
sales offices in major cities throughout the United States. For more
information, please visit
corporate.univision.com.